← Back to HexTrack

Performance marketer

Stop optimising for clicks. Optimise for sales.

HexTrack tags every WhatsApp lead with the ad it came from and sends the sale back to Meta through server-side CAPI. You prove the ROAS of each campaign and earn the argument to scale spend.

15-day free trial No card Cancel anytime
app.hextrack.com.br/conversas
HexTrack lead tracking detail: source campaign, ad set, ad and the conversion event sent to Meta

The problem

You can measure the click. But who proves the sale?

The lead lands in WhatsApp with no campaign name
Your results report turns into guesswork in front of the client
Meta optimises for conversations, not real sales
You don't know which creative actually brought revenue
Scaling spend without proof is a bet

What you get

The features that solve it

Source by ad, ad set and campaign
Google Ads gclid and UTMs
Server-side Meta CAPI for sales
Share of tracked leads, live
Trackable links with pixel
ROAS and average order value on the dashboard

Start your 15 free days now

No card, at launch pricing. Connect WhatsApp and see where every lead came from today.

Start my 15 free days

Plans

Choose how to start

Every plan starts with a 15-day free trial, no card, and includes unlimited users. You only subscribe if you decide to carry on.

Starter

Custom quote

To validate tracking with a handful of clients.

  • 1 WhatsApp number
  • Unlimited conversations and users
  • Meta Ads tracking
  • CRM Autopilot (AI moves the stages)
  • Shareable reports
  • 2,000 AI credits per month
  • 2,000 AI credits per month
Talk to the team
Recommended

Growth

Custom quote

For an operation with reports, integrations and recurring analysis.

  • Everything in Starter
  • Webhooks and WhatsApp Cloud API
  • Meta Ads and Google Ads
  • CRM Autopilot (AI moves the stages)
  • Dashboard and reports for third parties
  • 6,000 AI credits per month
  • 6,000 AI credits per month
Talk to the team

Agency

Custom quote

For agencies running multiple clients at higher volume.

  • Multiple tenants/clients
  • CRM Autopilot across every account
  • Custom AI credits
  • Consultative support
  • 25,000 AI credits per month
  • 25,000 AI credits per month
Talk to the team
15-day free trial No card Cancel anytime

Self-serve checkout isn't available outside Brazil yet: build your plan with the team and get a quote in your own currency.

Common questions

Frequently asked questions

On Click-to-WhatsApp campaigns, HexTrack reads the click context and tags the conversation with its source ad, ad set and campaign. For Google traffic it records the click's gclid and the UTMs from your trackable links.

Yes. When the sale closes on WhatsApp, HexTrack sends the event server-side to Meta through CAPI (Lead, InitiateCheckout, Purchase). The algorithm starts optimising for real sales, not just conversations started.

Source tracking covers Google (gclid + UTM). Sending server-side conversions back to Google isn't part of the platform yet; today that event return goes to Meta.

Yes. Beyond Click-to-WhatsApp, HexTrack takes leads from your website form and from Meta's native Lead Ads. It all lands in the same CRM, with the source identified.

No. It's a 15-day free trial, with no credit card. You only subscribe if you decide to continue after the trial.

Minutes. You connect WhatsApp, run (or already have) a campaign, and conversations start arriving in the CRM already tracked.

Start proving your results today.

Try the full HexTrack for 15 days, no card, and subscribe at launch pricing only if it makes sense for your operation.

Start my free trial
15-day free trial No card Cancel anytime

Want to see it working right now? See the live demo. Prefer to talk to the team? Leave your details.

By submitting, you agree to be contacted by the HexTrack team and confirm you've read our Privacy Policy. Your details are not shared.